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PREFACE<br /> <br /> PART 1: FINANCIAL REPORTING OUTSIDE AND INSIDE A BUSINESS<br /> <br /> CHAPTER 1-GETTING DOWN TO BUSINESS<br /> <br /> CHAPTER 2-INTRODUCING FINANCIAL STATEMENTS<br /> <br /> CHAPTER 3-REPORTING PROFIT TO MANAGERS<br /> <br /> CHAPTER 4-INTERPRETING FINANCIAL STATEMENTS<br /> <br /> PART 2: ASSETS AND SOURCES OF CAPITAL<br /> <br /> CHAPTER 5-BUILDING A BALANCE SHEET<br /> <br /> CHAPTER 6-BUSINESS CAPITAL SOURCES<br /> <br /> CHAPTER 7-CAPITAL NEEDS OF GROWTH<br /> <br /> PART 3: PROFIT AND CASH FLOW ANALYSIS<br /> <br /> CHAPTER 8-BREAKING EVEN AND MAKING PROFIT<br /> <br /> CHAPTER 9-SALES VOLUME CHANGES<br /> <br /> CHAPTER 10-SALES PRICE AND COST CHANGES<br /> <br /> CHAPTER 11-PRICE/VOLUME TRADE-OFFS<br /> <br /> CHAPTER 12-COST/VOLUME TRADE-OFFS AND SURVIVAL ANALYSIS<br /> <br /> CHAPTER 13-PROFIT GUSHES: CASH FLOW TRICKLES?<br /> <br /> PART 4: CAPITAL INVESTMENT ANALYSIS<br /> <br /> CHAPTER 14-DETERMINING INVESTMENT RETURNS NEEDED<br /> <br /> CHAPTER 15-DISCOUNTING INVESTMENT RETURNS EXPECTED<br /> <br /> PART 5: END TOPICS<br /> <br /> CHAPTER 16-SERVICE BUSINESSES<br /> <br /> CHAPTER 17-MANAGEMENT CONTROL<br /> <br /> CHAPTER 18-MANUFACTURING ACCOUNTING<br /> <br /> APPENDIX A: GLOSSARY FOR MANAGERS<br /> <br /> APPENDIX B: TOPICAL GUIDE TO FIGURES<br /> <br /> INDEX.

JOHN A. TRACY is Professor of Accounting, Emeritus at the Leeds School of Business of the University of Colorado, Boulder. He has served as a staff accountant at Ernst & Young and is the author of the bestselling How to Read a Financial Report and Accounting for Dummies, both available from Wiley.

The Fast Forward MBA in Finance Second Edition-more necessary than ever!<br /> <br /> Even Einstein might have had a hard time making sense of the numbers that come out of the typical accounting department. These critical financial figures of a business should be presented in rational, decision-friendly accounting reports to managers. Unfortunately, accounting reports generally fall short of this mark. That's why managers rely on John Tracy and The Fast Forward MBA in Finance to help them understand all the accounting and financial information so critical to making sound business decisions.<br /> <br /> In this robust update of the popular first edition, Tracy explores the natural starting point for managers-the financial statements-and reveals the essential meaning of each. The financial statement framework is then expanded and modified for the decision-making functions of business managers. Practical examples illustrate how to use management models for analyzing profit, cash flow, and capital investment, all of which are clearly explained with a tight focus on the information needs of individual managers.<br /> <br /> The Fast Forward MBA-- the compact business companion you'll use every day!<br /> * Keep up with the newest ideas in business<br /> * Brush up on the basics you can't do without<br /> * Find direct, practical answers to complicated problems

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