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<p>Introduction: The Digitization of Your Core Business Is Necessary, But the Future of Your Company Lies in Its New, Disruptive Business</p> <p>Parts 1: Why to Act</p> <p>Chapter 1: Act or Die, Pretty Soon</p> <p>Part 2: What to Do</p> <p>Chapter 2: How to Make Your Strategy, Business Model, and Digital Initiatives Stop Fighting Each Other and Work Together</p> <p>Part 3: How to Do It</p> <p>Chapter 3: Organization: How to Develop a Flexible Organization</p> <p>Chapter 4: Technology: How to Use Technology as a Driver for the Transformation</p> <p>Chapter 5: Processes: How to Get Stuff Done</p> <p>Chapter 6: Leadership: What to Look for in Leaders and How to Find Them</p> <p>Chapter 7: People: What to Look for in Talent and How to Develop the Workforce of the Future</p> <p>Chapter 8: Culture: How to Galvanize an Organization and Help Your People Pull Together</p> <p>Part 4: Where to See Results</p> <p>Chapter 9: Because You’re Not Doing This for Fun But for Results</p> <p>Conclusion: Reinvent Your Organization by Putting the Pieces Together</p> <p>Notes</p> <p>Resources</p> <p>Acknowledgments</p> <p>About the Authors</p> <p>Index</p>

<p><b>KAROLIN FRANKENBERGER</b> is a Full Professor and Director at the Institute of Management and Strategy at the University of St. Gallen in Switzerland, where she is also the Academic Director of the Executive MBA. Karolin is an internationally renowned keynote speaker and supports company leaders in their strategy and innovation challenges. Her last book The Business Model Navigator was an international best-seller and was translated into 12 languages.</p> <p><b>HANNAH MAYER</b> is a PhD Fellow at the Laboratory for Innovation Science at Harvard, where she does research on AI-powered business models, digital transformation and digital platforms. Prior to her academic career, Hannah was a consultant at an international management consultancy, focusing on digital transformation projects, and spent two years at Google as a Digital Strategist.</p> <p><b>ANDREAS REITER</b> is PhD student at the University of St. Gallen, specializing in digital transformation and platform ecosystems. Prior to his doctoral studies, Andreas was a consultant a leading management consulting firm, where he focused on digital transformation projects and the set-up of digital business models.</p> <p><b>MARKUS SCHMIDT</b> is the CEO and founder of QSID Digital Advisory, a consulting boutique dedicated to supporting companies in their strategy, leadership and digital transformation challenges. This role was preceded by long-time experience leading globalization and digital transformation at Valeo and Bosch. He serves as an independent board member in different companies and as a lecturer at multiple universities.</p>

<p><b>PRAISE FOR THE DIGITAL TRANSFORMER'S DILEMMA</b> <p>"The path to digital transformation is cluttered with the 'wrecks' of those who pursued it without considering the impact on their existing core business. The authors studied the 'wrecks' and importantly, those who got it 'right'. Read this book and it will give you courage and a proven path."<br/> <b>—RICK GOINGS, Chairman Emeritus, Tupperware Brands Corporation</b> <p>"This book provides critical insight into the core dilemma of corporate transformation."<br/> <b>—ZHANG RUIMIN, Chairman of the Board of Directors and CEO, Haier Group</b> <p>"<i>The Digital Transformer's Dilemma</i> ties together research with practice, melding inspiring stories and structured, hands-on practical advice. It's like an instruction manual for running a digital transformation, only much more fun to read."<br/> <b>—KLAUS SCHWAB, Founder and Executive Chairman, World Economic Forum</b> <p>"Want to learn how to digitally transform a business? Then this is a great place to start. Very hands-on and practical."<br/> <b>—BERTRAND BODSON, Chief Digital Officer, Novartis</b> <p>"An unparalleled collection of real-world cases and insights about digital transformation."<br/> <b>—MARCO IANSITI, Harvard Business School Professor and Author of <i>Competing in the Age of AI</i></b> <p>"For anyone that has an interest in, passion for, or affiliation with digital transformation—from the CEO to the individual contributor."<br/> <b>—ERIC CHANIOT, Chief Digital Officer, Michelin</b> <p>"A must-read if you are navigating the minefield of digital transformation traps across S-curves…and need actionable advice."<br/> <b>—BEHNAM TABRIZI, Stanford University expert in transformation and author of six bestsellers</b>

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