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The Morning Myth

How Every Night Owl Can Become More Productive, Successful, Happier, and Healthier



Frank J. Rumbauskas







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To my two beautiful daughters, Agnes and Maeve. I cannot possibly imagine my life without you both in it. You have made me a better person and brought me happiness beyond my wildest dreams. I love nothing more than simply being with you, and your Dad will always be there for you. No matter what.

Preface

If you’re a “night owl,” I feel your pain. I’m one, too. I know what it’s like to be judged by others as being lazy, slothful, and juvenile, when in fact studies continually show that night owls achieve more in life and the majority are wealthier and more consistently successful than morning people.

You may find that hard to believe after years of being brainwashed with the notion that morning people are more successful, and somehow just plain better, than we are, but it’s true. I’m living proof of it.

And the endless criticism we suffer can be unbearable at times.

Friends who I call my “office neighbors” sometimes comment on how late I arrive to the office. What they don’t know is how extremely productive and creative I am after the sun sets in the evening.

About 10 years ago, I had a television interview scheduled for 8:00 a.m. at my office. When the TV crew arrived, my receptionist told them, “Frank is never here this early!” The look on her face as I came through the door was priceless!

Even family and friends get in on the act, when they should be the very people who support us. They simply assume that because I’ve been fortunate to experience tremendous success in my businesses that I’m “fat and happy” and sleep in for the sheer hell of it. Nothing could be further from the truth; the reality is that I sleep in later than most because that is what makes me hyperproductive.

They’re all wrong, as you’ll learn in a minute, and I have good news for you: If you’re a night owl, there’s nothing wrong with you!

Take it from Kate Shellnut at Vox.com:

Night owls aren’t the lazy, distracted weirdos the early crowd makes us out to be. When the rest of the world winds down, we work, create, and tinker on our own schedules. Each evening, I watch the typical bedtimes pass by and wait for that jolt of energy and inspiration that comes well past twilight …

For us, staying up late is the easy part. The real challenge comes when we wake up and face the early risers, who still see night owls as lazy, juvenile, and unhealthy. And today’s hyperawareness around the importance of sleep has only made our reputations worse …

Night owls remain a misunderstood, maligned minority. We defy the conventional wisdom, missing out on the proverbial worm and whatever instincts make early risers “healthy, wealthy, and wise.”

Both family and friends, aside from my wife and kids, are completely unaware that during my waking hours, I work almost constantly, and produce my very best work after the sun has set and the kids and my wife are in bed; she just happens to be a morning person, and thankfully, one who understands that I perform best on a night owl schedule.

Early to bed, early to rise, makes a man healthy, wealthy, and wise.

—Ben Franklin*

You just learned that Ben Franklin’s famous quote has it all wrong when it comes to being wealthier.

The news gets worse for morning people—they’re not healthier, either. They’re not necessarily less healthy; however, Franklin’s quote has once again been proven wrong, and to make matters worse, night owls who force themselves to get up early may in fact suffer from diminished cognitive function and decreased immunity, and are at higher risk for depression, anxiety, and seasonal affective disorder. That’s why it’s insane for nearly all employers to require that employees arrive at 8:00 a.m. First of all, night owls who are forced to work on that schedule may not perform as well, and second, they’ll probably have more sick days, which means lost productivity to the employer. (Maybe that’s why antidepressants and anti-anxiety medications are the most prescribed drugs in the United States and many other Western nations?)

Considering the fact that approximately 32% of people are night owls—almost one-third of the population, with many estimates going up to half—forcing 100% of employees to be at work early is simply foolish, and the worst part is that a large percentage of employers, who are successful night owls, make their staff come in at 8:00 a.m. while they’re at home sleeping until 9:00 a.m. or later. It’s costing employers more money than those employees are generating. If they would schedule workdays around employees’ sleep tendencies, they’d have infinitely more productive “night owl” employees if they let them come in from 11:00 a.m. to 5:00 p.m., and allowed them to work from home after dark, when they’re at their very best.

Don’t Try to Change Your Sleep Habits

I’m also going to venture a guess that you have tried to be a so-called “morning person” and found the results to be disastrous. I’ve been there, too.

(The brainwashing that causes us to attempt to become early risers is explained in later in the book.)

You see, I was born with low thyroid function, which was not discovered until about three years ago, after my wife and I signed on with a private concierge doctor. We made that decision after Obamacare wrecked our health insurance and we found ourselves paying $2,000/month for insurance that covered virtually nothing. The concierge practice we joined conducts an extremely thorough three-hour exam and extensive lab work when on-boarding a new patient, including a take-home adrenal saliva test kit.

Finding the correct dose of thyroid hormone is very difficult. Taking replacement thyroid hormone throws lab tests way off, so the only accurate way to determine the proper dosage is to monitor symptoms, energy levels, and midday body temperature.

At one point in this grand experiment, I was taking too much and began suffering from hyperthyroidism.

As if by magic, I began waking between 5:45 a.m. and 6:00 a.m.

The problem is, my work output, income, and overall wealth dropped instead of increasing. I was astonished because I was excited to finally be an early riser and be hyperproductive, but it didn’t work out that way.

To make matters worse, I began to get sick and catch colds more often. Research proves that attempting to fight your natural sleep cycle is harmful to your health, and reduces immunity in particular. If the drop in productivity weren’t bad enough already, now I was having downtime due to repeated illness, particularly nasty colds that always seemed to be followed by sinus infections.

My night owl brain wasn’t working at full power on that schedule, despite the fact that I was bursting with energy. Needless to say, my doctor and I agreed to drop the dosage and I fell back into my normal circadian rhythm. (By the way, and contrary to popular belief, you cannot change your circadian rhythm, which will be explained later in the book as well.)

Other attempts to force myself to go to sleep early with the help of a sleep aid, and wake up early, were also disasters. I was downright miserable and tired all day, and the bags under my eyes didn’t help much in meetings with prospective clients, or even in performing simple tasks such as answering email. My body simply wanted to get up later. It needed to sleep in its own schedule, not one invented by society. (By the way, this whole “start work at eight o’clock” nonsense goes back to agrarian farming days—in other words, the world is still operating on a schedule that’s ancient history nowadays.)

But don’t take it from me. Here are just a few examples of scientific research done on the topic:

Why I Did All This Research

The obvious reason I researched and wrote this book was to eliminate the belief that there’s something wrong with me (or you) or that we’re “lazy” for being late risers. No, it wasn’t to make myself feel better about being a night owl, although that did happen!

I did it to refute a free report written and distributed by a friend and fellow best-selling author as a “lead magnet” to get people into his website and buy his time-management program. The report claimed that the one thing all billionaires and other highly successful people have in common is that they’re very early risers, as in rising at 4:00 to 5:00 a.m.

I called BS!

Why? Because there is no proof to back that up.

I chose to do my own research, with the help of a research assistant, and what I found astonished me: Night owls overall are more successful than morning people! At a minimum I assumed we all performed the same, overall, but merely at different times. The reality, however, is that night owls are more prosperous in general.

Comparing the traits and habits that these people had in common not only refuted the report’s claim, but in general revealed nothing other than the fact that morning people have a circadian rhythm at or close to 24 hours, while night owls were on the other end of that scale, with a circadian rhythm of somewhere between 24.5 and 25 hours. It’s that extra hour our body wants that makes us get up later than others, and makes us feel exhausted all day when we don’t get it.

This is genetic, it’s permanent, and it cannot be changed!

How to Use This Book

The purpose of this book is fourfold:

  1. To cure you of any insecurity or belief that there’s something wrong with you, or that you’re “lazy” for rising later than morning people—and to restore your self-confidence. Have you ever noticed how morning people can’t state that they are early birds without sounding as if they are asking “Aren’t I a goody-goody?” I’ve noticed it, too, and it’s arrogant and unnecessary. Sadly, these are the same people behind the popular myth that night owls are “lazy.” Heck, maybe we should start calling them out on their inability to keep up with us past mid- to late afternoon! After all, studies show that the early bird may catch the worm, but he can’t go the distance. Morning people typically begin to fade and lose a significant degree of concentration, cognitive function, and memory shortly after 3:00 p.m. every day. Night owls, on the other hand, can go the distance, and are productive for far more hours each day than morning people.
  2. To show you how to make the most of your night owl circadian rhythm, and how to make it work for you and not against you—and outperform all those goody-goody morning people! I’m also going to tell you what to avoid in your diet that may interfere with sleep and help you to be more productive than you ever previously imagined.
  3. To help you enjoy better health. After all, scientists have learned that waking before daylight is harmful for your health and throwing off natural sleep patterns can cause hormonal imbalances and increase risks of heart disease, stroke, diabetes, and depression! That’s because when daylight comes, your body stops producing melatonin, the sleep hormone, and a spike in cortisol occurs to help you to wake up. But if you rise before dawn, your body is still producing melatonin unless you use a sleep therapy light when you awaken, which still takes considerable time to work. The cortisol rush doesn’t come until daylight, and if you rose before dawn, it will present as anxiety or “the jitters,” which in turn raises blood pressure and overall wreaks havoc on those two all-important hormones, among many others. High cortisol also massively decreases immune function, so if you get to work bright and early and the person in the next cubicle is sneezing and coughing, don’t be surprised if you get sick too.
  4. To teach employers how to get the most productivity possible from employees by working with them on schedules based upon their natural sleep cycles.

So if you’ve been self-conscious about your night owl-ness, or suffer from low self-confidence, and are tired of the criticism that far too many morning people throw at us, rest assured. You now know that you’re at a distinct advantage over them, and now you’re going to learn how to use your night owl tendencies to get ahead, be successful, and, as Ben Franklin put it, to be a healthy, wealthy, and wise night owl!

I wish you all the best and am glad that you’re also a part of the night owl family!

Frank J. Rumbauskas

October 2018

Dallas, Texas

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