Details

<p>Introduction 1</p> <p><b>Part I: Corralling Your IP Assets: Intellectual Property Basics 7</b></p> <p>Chapter 1: Marshalling Your IP Tools 9</p> <p>Chapter 2: Fencing in the Herd 19</p> <p>Chapter 3: Calling in the Cavalry and Picking Up the Tab 29</p> <p>Chapter 4: Trade Secrets: Often-Overlooked IP Tools 41</p> <p><b>Part II: Going for the Gold: Patenting Your Product 49</b></p> <p>Chapter 5: Understanding Patents and How They Work 51</p> <p>Chapter 6: Testing the Patent Water Before You Dive in 63</p> <p>Chapter 7: Hoping It Ain’t There: The Patent Search 75</p> <p>Chapter 8: Preparing Your Patent Application 89</p> <p>Chapter 9: Filing Your Patent Application 109</p> <p>Chapter 10: Wrestling with the Patent Examiner 123</p> <p>Chapter 11: Reeling in the Prize: Getting Your Patent Issued 151</p> <p><b>Part III: Asserting Your Copyrights 167</b></p> <p>Chapter 12: If It’s Got Style, You’ve Got Copyrights 169</p> <p>Chapter 13: Untangling Ownership Issues 187</p> <p>Chapter 14: Giving Your Copyright Fangs 197</p> <p><b>Part IV: Protecting Your Commercial Identity 217</b></p> <p>Chapter 15: Flashing Your Badge 219</p> <p>Chapter 16: Coining the Next Household Name 233</p> <p>Chapter 17: Searching for Name Availability 245</p> <p>Chapter 18: Establishing and Registering Your Commercial Identifier 259</p> <p><b>Part V: Making Your IP Rights Work for You 283</b></p> <p>Chapter 19: All Abroad: Protecting Your IP Rights in Other Countries 285</p> <p>Chapter 20: Making ’Em Pay: Licensing Your IP Rights 303</p> <p>Chapter 21: Catching Them Rustlers (Infringers) 317</p> <p><b>Part VI: The Part of Tens 327</b></p> <p>Chapter 22: Ten Most Common IP Misconceptions 329</p> <p>Chapter 23: Ten Patent Application Pitfalls 333</p> <p>Chapter 24: Ten Practical Copyright FAQs 337</p> <p>Chapter 25: The Ten Worst Naming Blunders 341</p> <p>Appendix: How to Use the CD-ROM 345</p> <p>Index 351</p>

<p> <b> Henri Charmasson</b> is an attorney with a 35-year career in the field of intellectual property law.</p> <p><b>John Buchaca</b> is an intellectual property attorney and partner at Charmasson, Buchaca & Leach, LLP.

<p> <b> Useful tips and step-by-step guidance from filing to issue to license </p> <p> Acquire and protect your share of this major business asset </b> <p>Want to secure and exploit the intellectual property rights due you or your company? This easy-to-follow guide shows you how — helping you to evaluate your idea’s commercial potential, conduct patent and trademark searches, document the invention process, license your IP rights, and comply with international laws. Plus, you get detailed examples of each patent application type! <p> <b><i>The entire body of U.S. patent laws <p>Example office actions and amendments <p>Sample forms <p>Trademark registration certificates <p>Application worksheets <p>See the CD appendix for details and complete system requirements.</b></i> <p> <b> Discover how to:</b> <p> <b><i> Avoid application blunders <p>Register trademarks and copyrights <p>Meet patent requirements <p>Navigate complex legal issues <p>Protect your rights abroad </b></i> <p><b>Get smart! @www.dummies.com <ul><i><li>Find listings of all our books</li> <li>Choose from many different subject categories</li> <li>Sign up for eTips at etips.dummies.com</b></li></i></ul>

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