<p>"<i>From</i> <i>Hoodies</i> <i>to</i> <i>Suits</i> provides a front row seat to understanding the significant changes about to happen in financial services infrastructure and the applications that will reshape how value is transferred, settled, and stored. Tokenization of financial assets will increase efficiencies and reduce costs across an asset's lifecycle, improve the efficient allocation of capital, optimize global supply chains, catalyze a new generation of software-as-a-service companies, and ultimately drive mainstream adoption. Benefits will be widespread, but ultimately result in more transparency and lower costs for borrowers and investors.”</p> <p><b>—Anthony Moro, CEO Provenance Blockchain Foundation<br /><br /></b></p> <p>“<i>From Hoodies to Suits</i> takes a novel approach detailing the benefits and innovation of blockchain technology applied to the world of finance and investment.”</p> <p><b>—Mike Cagney, Co-Founder and CEO of Figure Technologies; Co-Founder and former CEO of SOFI<br /><br /></b></p> <p>“In this groundbreaking book, Annelise Osborne takes us on a journey from the tech-savvy world of ‘Hoodies’ to the boardrooms of ‘Suits,’ illuminating the remarkable transformation of the digital asset industry. As blockchain technology emerged as a disruptor, challenging traditional finance, Osborne provides a comprehensive guide to the intersection of innovation and established financial markets.”</p> <p><b>—Perianne Boring, Founder and CEO, Chamber of Digital Commerce<br /><br /></b></p> <p>“Now more than ever, books like <i>From Hoodies to Suits</i> are needed to educate readers on the promise of blockchain and crypto. It’s an insightful, digestible, entertaining read.</p> <p><b>—Katherine Kirkpatrick, Chief Legal Officer, CBOE Digital<br /><br /> </b></p> <p>“<i>From Hoodies to Suits</i> is an indispensable guide to blockchain technology and the finance industry. Annelise Osborne offers practical insights beyond Bitcoin to the burgeoning world of tokenization and institutional DeFi. With a critical examination of high-profile failures in the crypto space, she delineates key lessons for traditional finance, discusses the regulatory landscape, and underscores the generational shifts set to transform the industry. It’s an essential read for anyone seeking to understand the future of finance and the disruptive influence of digital assets and blockchain innovation.”</p> <p><b>—Richard Walker</b><b>, Senior Partner, Bain & Company<br /><br /></b></p> <p>"Amust read for all financial market participants, ranging from the crypto skeptics to those who understand something is happening in markets related to blockchain and crypto, but don’t know quite where to start. Annelise Osborne removes the jargon and provides a common sense and understandable framework of the transformation already underway in complex markets through complex technologies. With tangible examples and a clever sense of humor, she ties the past, present and future of market functioning driven by blockchain technology.”</p> <p><b>—Charles Mount</b><b>, Chief DeFi Officer, S&P Global </b></p> <p><br />"Annelise Osborne succeeds brilliantly at the difficult task of explaining the complex origins and use cases of crypto finance while creating a captivating, fun to read book. This book breathes life into personalities and palpable excitement of the formation of a new industry. Bravo.”</p> <p><b>—Edward A. Glickman, Executive Chairman USA, AIP Asset Management</b></p> <p><br />"<i>From Hoodies to Suits</i> skillfully bridges the gap between traditional finance and the power of blockchain technology. Annelise Osborne presents a compelling narrative, demystifying digital assets and their transformative role in the future of financial markets. An essential read for anyone in finance.”</p> <p><b>—Jennifer Warren</b><b>, Former Head of Markets Digital Strategy, Barclays<br /><br /> </b></p> <p>“The author brilliantly traces the evolution of blockchain from its origins to its pivotal role in reshaping traditional finance. What sets this book apart is its ability to connect the dots seamlessly, skillfully illuminating the digital tipping points that traditional finance is approaching, providing readers with a roadmap to navigate the changing landscape. Whether you're a finance professional or technical architect, this must-read provides a clear understanding of how digital assets are transforming the traditional financial landscape, inspiring a vision for the future where innovation drives true value creation.”</p> <p><b>—Lora Lindsey, Principal, Value Innovation & GTM Strategy, Amazon Web Services (AWS), and former Goldman Sachs investment banker (both a hoodie and a suit)<br /><br /></b></p> <p>“An entertaining guide through the inevitable tech upgrade advancing the world of finance.”</p> <p><b>—Gregg Bell, Head of Growth, Binance.us<br /><br /></b></p> <p>“<i>From Hoodies to Suits</i> is an important, fascinating, and fun read for everyone involved with the financial markets. It is a digestible dive into how this innovative technology provides opportunities to develop new asset classes and market infrastructure. Annelise Osborne does a wonderful job of providing unique insight and helpful guidance for those interested in how blockchain tech can evolve finance and institutional investing.</p> <p><b>—Kari Larsen, Partner and Co-Head of the Digital Works Group at Willkie Farr & Gallagher LLP<br /><br /></b></p> <p>“Annelise brings her years of first-hand experience to this effort and the end result is a must-read for both those not familiar with blockchain as well as those with experience and looking to dive deeper into understanding the benefits of fintech.”</p> <p><b>—Rayne Steinberg, CEO, Co-Founder Arca; former Co-Founder, WisdomTree Asset Management<br /><br /></b></p> <p>“Annelise Osborne is able to explain a complex topic making it understandable to all, with entertaining stories weaved in. I highly recommend this book for anyone working in traditional finance to grasp the potential of the technological upgrade taking place.”</p> <p><b>—Marcus Grubb - ex SVP State Street Digital, Banker, Fintech and Gold Entrepreneur<br /><br /></b></p> <p>“A must read for every head of trading or investment in a language they will understand and written by someone they can relate to. Look for other copies on the morning train.”</p> <p><b>—James Godfrey, Managing Partner, Secure Digital Markets<br /><br /></b></p> <p>“<i>From Hoodies to Suits</i> demonstrates the exact transition the digital assets industry is seeing in near real-time. The compelling storytelling coupled with key and lesser-known events that have gotten the market to where it is today makes this a staple for financial professionals as tokenization compounds and positions itself as the next major technological overhaul to the capital markets. Annelise does a splendid job covering all angles through her unique lens as both a TradFi player and digital assets pioneer."</p> <p><b>—Peter Gaffney, Head of Research Security Token Advisors<br /><br /></b></p> <p>“On the eve of the US’s financial announcement approving a spot ETF, we are on the precipice of a cultural shift that will significantly impact finance. This shift characterized by fringe technological wizards has now moved mainstream into traditional financial institutions with their risk profiles and business know-how. Annelise Osborne has captured this tectonic shift in her entertaining and impactful book: From Hoodies to Suits. A must read for the neophyte to the professional—you won’t be disappointed. I couldn’t put it down!”</p> <p><b>—Lynne Maylor, Co-Founder, Women in Digital Assets Forum (WIDAF); Ambassador, GBBC; Chair, Boston Blockchain Association<br /><br /></b></p> <p>“For finance and technology executives, this book is not just recommended; it is essential reading. Osborne accelerates the perspective of the landscape, empowering decision-makers to make intelligent and well-informed choices. <i>Hoodies to Suits</i> transcends being a mere book; it becomes a strategic tool for those steering the helm of finance and technology, equipping them with the knowledge to navigate the dynamic shifts in the industry.”</p> <p><b>—Nitin Gaur, Global Head Digital Assets, State Street</b></p>