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<p>Foreword by <i>Andy Bounds</i> ix</p> <p>Introduction: Why this stuff really matters 1</p> <p><b>Part 1: The Seven Great Sins of Speaking 17</b></p> <p>Sin 1: A failure to make your message sticky or memorable 19</p> <p>Sin 2: Drowning people in detail 27</p> <p>Sin 3: A failure to consider or understand your audience’s needs 35</p> <p>Sin 4: Focusing on features rather than selling benefits 41</p> <p>Sin 5: Winging it 49</p> <p>Sin 6: Showing slides that suck… the life out of your audience 55</p> <p>Sin 7: Taking people on a pointless ramble 61</p> <p><b>Part 2: Eight Great Ways to Speak so People Really Listen 67</b></p> <p>Way 1: Get real 69</p> <p>Way 2: Get your attitude into gear 77</p> <p>Way 3: Start at the end 89</p> <p>Way 4: Sort out your skeletons 95</p> <p>Way 5: Grab ’em by the eyeballs 105</p> <p>Way 6: Become an artist 121</p> <p>Way 7: Learn lessons from JC, Jo, and the Greek guy 141</p> <p>Way 8: Shine at question time 157</p> <p><b>Part 3: I’m Glad You Asked That… 167</b></p> <p>Question 1: Is it possible to get rid of my nerves before presenting? 169</p> <p>Question 2: Is it ever appropriate to use humour in my presentation? 179</p> <p>Question 3: How important is body language when communicating with others? 191</p> <p>So what’s next for you? 201</p> <p>So what did you think? 207</p> <p>About Paul McGee 209</p> <p>Other books by Paul McGee 211</p> <p>Want Paul to speak for your organization? 213</p> <p>Index 215</p>

<p><b>Paul McGee</b> (www.TheSumoGuy.com) is Capstone's bestselling author of all time. He is the author of <i>Self-Confidence</i> (now in 2nd edition), <i>How Not to Worry, How to Succeed with People</i> and <i>S.U.M.O. (Shut Up, Move On)</i> which celebrated its 10th anniversary in 2015.<br />He is an international keynote speaker and performance coach, combining his background in psychology with large doses of humour and practical insights.<br />He is managing director of his own training and education company and proud creator of SUMO (Shut Up & Move On).  He has spread the word about SUMO in over 30 countries and expanded the brand into the public, private and educational sectors.<br />Paul has a diploma in Performance Coaching and counselling, and is an associate of the Chartered Institute of Personnel and Development. Building on his background in psychology, Paul has spoken in 34 countries and delivered over 1,500 presentations. Paul has worked as a presentation coach in the UK, Europe and Australia working with people from a wide variety of backgrounds and experience of delivering presentations. His clients include blue chip organisations, public sector bodies, politicians and a leading Premiership football team.</p> <p>His aim is simple – "I want to help people achieve better results in life and have more fun in the process."</p>

<p>'This book is down-to-earth, gritty and oozes experience. I've been speaking for over twenty years… trust me, I've learnt from this book. Paul McGee is clearly a skilled helper.'<br> <b> —Kriss Akabusi MBE</b> <p>'This book is disturbingly good. It simplifies the complex challenge of the Spoken Word into an entertainingly compelling sequence of easy-to-use golden nuggets. McGee is yet again doing his very best to put me out of business.'<br> <b>—Graham Davies – Bestselling Author of <i>The Presentation Coach</i></b> <p>'I have nearly a hundred books on public speaking and this is a refreshingly different take on all of them. You'll read it in hours but the messages will stay with you for years. It's clever, insightful and packed with takeaway tips.'<br> <b> —Jeremy Nicholas, Writer and Broadcaster</b> <p><b>We Can All Talk. The Challenge? <br> Getting People To Listen.</b> <p>Every day, we're faced with situations where we have to speak to persuade others. You might be an expert on your topic, but do you struggle to get your audience engaged and inspired by what you're saying? <p><b>Stand Up and Be Heard.</b> <p>Inside, communication coach and international speaker Paul McGee helps you avoid the most common mistakes people make when persuading others and shows you how to communicate in a way that truly gets your voice heard. <i>How to Speak So People Really Listen</i> shows you how to: <ul> <li>Deal with nerves and present like a pro</li> <li>Understand what your body language says about you</li> <li>Speak with clarity for ultimate impact</li> <li>Get your audience to sit up and shut up when you stand up to speak</li> </ul> <p>You don't need a megaphone to be heard. Get the guidance you need to become a brilliant communicator and wow your audience!

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