Details
SuperBusiness
How I Started SuperJam from My Gran's Kitchen1. Aufl.
11,99 € |
|
Verlag: | Wiley |
Format: | EPUB |
Veröffentl.: | 20.04.2011 |
ISBN/EAN: | 9780857081667 |
Sprache: | englisch |
Anzahl Seiten: | 208 |
DRM-geschütztes eBook, Sie benötigen z.B. Adobe Digital Editions und eine Adobe ID zum Lesen.
Beschreibungen
"Fraser gives hope to anyone who ever dreamed of selling to a wider market"<br /> —<b>Lorraine Kelly</b> <p>"You have a great story to tell"<br /> <b>—Gordon Brown</b></p> <p>"Fraser is an exciting young entrepreneur with an amazing story. His jams taste really fantastic too!"<br /> <b>—Duncan Bannatyne</b></p> <p>At just 14 years old, <b>Fraser Doherty</b> was selling jars of homemade jam to his neighbours. A few years later, SuperJam was flying off the shelves of the world's largest supermarket chains.</p> <p><b>SuperBusiness</b> tells how he transformed a hobby into a much-loved brand, selling millions of jars along the way. Fraser explains how he did it – from his own kitchen table, without huge investment – and how you too, can come up with a killer idea, build a brand, make money, and do good in your community.</p> <p>Those crazy business ideas really can grow into something amazing and life changing. If this story doesn't inspire you to start your adventure, nothing will.</p>
About the 'Jam Boy'. <p>Acknowledgements.</p> <p>My Adventures in Jam.</p> <p>1 Why Start a Business?</p> <p>2 Eureka! Super Idea.</p> <p>3 Finding Support.</p> <p>4 Researching and Pitching Your Idea.</p> <p>5 Launch!</p> <p>6 Telling a Story.</p> <p>7 Sell, Sell, Sell.</p> <p>8 Love Your Customers.</p> <p>9 Do Good.</p> <p>10 Building a Team.</p> <p>11 Diversify and Grow.</p> <p>A Handful of Places to Go for Inspiration.</p> <p>Index.</p>
<b>Fraser Doherty</b>, named one of the '30 under 30' entrepreneurs in the world by <i>Inc Magazine</i>, is one of the UK's most successful young entrepreneurs. His company, SuperJam, started as a hobby in his Gran's tiny kitchen in Scotland and has grown to become an ionic brand and a phenomenally successful company. Fraser has also established a charity, The SuperJame Tea Parties, for elderly people who live alone or in care.
At just 14 years old<b>, Fraser Doherty</b> was selling jars of homemade jam to his neighbours. A few years later, Super Jam was flying off the shelves of the world’s largest supermarkets chains. <p><b>SuperBusiness</b> tells how he transformed a hobby into a much-loved brand, selling millions of jars along the way. Fraser explains how he did it – from his own kitchen table, without huge investment – and how you too, can come up with a killer idea, build a brand, make money, and do good in your community.</p> <p>Those crazy business ideas really can grow into something amazing and life-changing. If this story doesn’t inspire you to start your adventure, nothing will.</p> <p>‘You have a great story to tell’ <b>Gordon Brown</b></p> <p>‘Fraser is an exciting young entrepreneur with an amazing story. His jams taste really fantastic too!’ <b>Duncan Bannatyne</b></p> <p>‘Fraser gives hope to anyone who ever dreamed of selling to a wider market’ <b>Lorraine Kelly</b></p>
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