Details
Raising a Business
A Woman's No-nonsense Guide to Successfully Growing a Small Business1. Aufl.
17,99 € |
|
Verlag: | Wiley |
Format: | |
Veröffentl.: | 04.05.2016 |
ISBN/EAN: | 9781118320402 |
Sprache: | englisch |
Anzahl Seiten: | 208 |
DRM-geschütztes eBook, Sie benötigen z.B. Adobe Digital Editions und eine Adobe ID zum Lesen.
Beschreibungen
<i>Raising a Business</i> is aimed at women who have recently started, or are planning to start, a business. It is designed to teach women how they can successfully prepare their business for, and manage, growth. It outlines the key areas that business owners need to look at to create a profitable, sustainable and successful business. <p>The author, Sonia Williams, interviewed several successful Australian businesswomen, who share their strategies, tips and advice for growing a business.</p>
<p>Foreword</p> <p>Dedication</p> <p>About the author</p> <p>Preface</p> <p>Businesswoman featured in Raising a Business</p> <p>Chapter 1: What does it take to grow your business?</p> <p>Chapter 2: Do you segment your market?</p> <p>Chapter 3: Does your product or service serve a need?</p> <p>Chapter 4: Do you engage your customer?</p> <p>Chapter 5: Are you reaching the right target market with the right message?</p> <p>Chapter 6: Have you formulated a business vision?</p> <p>Chapter 7: What is your leadership style an organisational culture?</p> <p>Chapter 8: Do you have the right people on board?</p> <p>Chapter 9: Do you document your policies and procedures?</p> <p>Chapter 10: Have you created strategic alliances?</p> <p>Chapter 11: Do you understand how to account for your business?</p> <p>Appendix A: The procedures typically documented in small businesses</p> <p>Appendix B: A standard cash flow forecast for a small business</p> <p>Index</p>
<p>The author, <b>Sonia Williams</b>, interviewed several successful Australian businesswomen, who share their strategies, tips and advice for growing a business.</p>