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Searching for New Frontiers

Hollywood Films in the 1960s

 

 

Rick Worland

 

 

 

 

 

 

 

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Acknowledgments

In addition to the writers listed in the bibliography, my discussion of 1960s Hollywood has been informed by the work of several scholars in particular. Godfrey Hodgson’s America in Our Time (1976), and its influential description of the postwar “liberal consensus” provides a nuanced description of important political, social, and cultural forces shaping Cold War America through the Nixon presidency. Hodgson’s models were applied to an analysis of postwar filmmaking in Peter Biskind’s witty and insightful Seeing Is Believing: How Hollywood Taught Us To Stop Worrying and Love the Fifties (1983). Robert B. Ray’s theoretical analysis of Classical Hollywood Style, A Certain Tendency of the Hollywood Cinema, 1930–1980 (1985), combines close analysis of important films alongside a general description of Hollywood output. Tino Balio’s tightly researched United Artists: The Company that Changed the Film Industry (1987) does not overstate the title’s claim, providing clear description of how United Artists’ shrewd commitment to finance or distribute movies to target the three major types of commercial releases in the postwar years – star‐driven dramas, imported foreign films, and low‐budget exploitation movies – established a basic model for other studios. Richard Slotkin’s magisterial cultural history Gunfighter Nation: The Myth of the Frontier in Twentieth‐Century America (1992) is valuable to any discussion of the Western but contains insights into a variety of cultural and political phenomena of the post‐World War II period.

Books need a lot of help to be born. At Southern Methodist University, I would like to thank my colleagues in the Division of Film & Media Arts in the Meadows School of the Arts for freely sharing their knowledge and insights on a variety of topics. The many fine students I have been privileged to teach in various courses on postwar Hollywood have helped me refine and clarify ideas. The directors and staff of Fondren Library and the Hamon Arts Library provided important assistance with accessing research materials, especially former staff members Lisa Daniels Wall and Amy E. Turner. My mentor Jim Curtis, and my friends and colleagues Mary M. Dalton, Eric Pierson, and Rob Spadoni, provided helpful readings of chapter drafts that improved the final version. Any errors, of course, are mine. I owe much to my former Blackwell editor, Jayne Fargnoli, a sharp‐eyed, encouraging, and extremely patient collaborator on this project. I thank my editors at Wiley Blackwell Publishing, Rebecca Harkin and Emily Corkhill for their guidance in completing it, and especially Jacqueline Harvey for her expert copy‐editing.

For immeasurable help in writing this book, I thank my old friends from UCLA days, Joe Ansolabehere and John O’Leary, for the countless talks about movies, television, history, politics, and life that we have enjoyed since the conversation started in 1983. In that spirit, I also salute the memory of our departed friend Steve Viksten, writer, raconteur, and dreamer.

Further gratitude I extend to my family, my wife Kathy, and our now young adult children, Emily (and our son‐in‐law Arturo Morin), Julia, and Ethan who went through their own significant transitions while I labored on this book about a decade of change. I thank them again for their love and support.

Finally, I dedicate this book to the memory of my mother, Frances Appling Worland, who loved to read, and first excited my imagination and lifelong love of adventurous tales in every form by reading the story of Ali Baba and the Forty Thieves to me when I was very young. “Open, Sesame.”

Introduction: Changing Times

Searching for New Frontiers examines Hollywood movies of the 1960s in their stylistic dimensions, as products of a changing industry and of the turbulent times that produced them. In particular, it considers the increasingly common exchanges between mainstream Hollywood and foreign films regularly playing in art houses, as well as with the crass but lively low‐budget movies made for the then numerous drive‐in theaters. Interactions between these disparate forms underlay some of the most memorable and successful movies of the time. Moreover, efforts by Hollywood filmmakers to translate stylistic experiments into popular genre forms were aided by a significant shift in the composition of the domestic audience. About 50 percent of frequent moviegoers were aged 16–24 by 1968, and their numbers were increasing. The new majority audience often rewarded movies that were stylistically inventive and/or that pushed the limits of violence and sexuality to address contemporary issues and attitudes. As such, ongoing struggles over censorship culminated in the Motion Picture Association of America’s (MPAA) first ratings system in 1968, a function of both internal industry pressures and the broader social and cultural climate. This complex period of American filmmaking was neither random nor the result of unique talents working in a vacuum. Artistic, political, and professional agency met particular industry circumstances and changing contexts of reception head on to create Hollywood cinema in the 1960s.

In general, Hollywood movies were often noticeably different in the first versus the second half of the decade, as the industry and the country underwent changes of all sorts. Although there was much continuity in production methods and narrative approach too, a movie released in 1967 is apt to look and feel very different from those made only five years earlier, and not just because it might feature more explicit content.1 As the domestic audience got steadily smaller and younger after World War II, its tastes and expectations and the artistic ambitions of many filmmakers were converging in the direction of innovation and openness to the new throughout the 1960s.

“Movies mattered in the sixties” (and early seventies) is a phrase commonly heard in memoirs and retrospectives of the period, a sentiment not reducible to nostalgia or subsequent disillusionment. Diverse films from home and abroad such as La Dolce Vita (1961), Scorpio Rising (1964), Dr. Strangelove (1964), Persona (1966), Blow Up (1966), Bonnie and Clyde (1967), Easy Rider (1969), Five Easy Pieces (1970), The Conformist (1970), M.A.S.H. (1970), and Mean Streets (1973), to name only a few, indeed make up a remarkable corpus. The extraordinary work of innovative filmmakers, some of them recent university film school graduates, dominates accounts of this era, soon called the New Hollywood. Yet summations focused on innovation and youth never consider that, for example, Bob Hope (aged 57 in 1960) remained an actual movie star throughout the 1960s, averaging more than one film a year in addition to his many TV appearances and his growing role as a Vietnam War cheerleader. We won’t claim much connection between Ingmar Bergman’s Persona and Hope’s I’ll Take Sweden (1965), but the comic’s continuing stardom throughout the decade of “We shall overcome,” “Make love, not war,” “Turn on, tune in, drop out,” and “Hell no, we won’t go” surely tells us something of interest about movies and American culture then. An account of such a rich period should include some bread‐and‐butter movies as well as groundbreaking works. The book aims to survey assorted movies, addressing seemingly incompatible yet parallel modes of filmmaking in times that were hopeful, exhilarating, and daunting.

Indeed, filmmaking of the era unfolded against the most tumultuous period in American history since the Civil War. The two decades bounded by the elections of John F. Kennedy and Ronald Reagan – the period of Civil Rights struggle, the Vietnam War, traumatic political assassinations, the liberation movements for women and gays, the Watergate scandal, and the uneasy assimilation of all these sociopolitical shocks – brought an outpouring of varied movies in response. The diverse aesthetic streams that some filmmakers tapped to connect mainstream Hollywood with exploitation genres (low‐budget movies made by small independent companies) and the foreign art cinema suggest that much of the charge and resonance of movies in this time derived from just this dialectical clash of stylistic impulses, the material circumstances of production and exhibition, and major shifts in the social outlooks of the audiences to whom they appealed.

Overall, the definition or description of what constituted a commercial movie broadened in the 1960s and not always in predictable directions. As we shall note in Chapter 1, the decline in movie attendance prompted Hollywood to reduce its annual production, which then created opportunities for the distribution of more foreign films than ever before and a market for cheap exploitation features. These movies constituted the dominant offerings, respectively, in the art house and the drive‐in theater, the two new branches of the exhibition business. Art houses mainly programmed foreign‐language films with English subtitles, not necessarily the most formally complex works nor even only those in foreign languages. While we associate postwar European cinema with the difficult films of Ingmar Bergman, Michelangelo Antonioni, and Jean‐Luc Godard, mainstream British movies like The Red Shoes (1948), Hamlet (1948), and The Lavender Hill Mob (1951) were early US art house hits.2 Conversely, Italian‐made genre movies (including horror films and westerns), dubbed in English and aimed at broad audiences, had great commercial impact in drive‐ins and neighborhood theaters in the 1960s. Movies from Japan were similarly targeted, with the sophisticated works of director Akira Kurosawa running in art houses while the giant monster battles of Godzilla played widely; yet they came from the same studio, Toho Co. The increasingly international film production and distribution system after World War II forms an important matrix for understanding Hollywood movies of this time.

Further, because the times were so fertile culturally and politically, there were profound responses from filmmakers working in most every established mode, including the artisanal independent film associated with actor‐director John Cassavetes (Shadows [1959], Faces [1968], Husbands [1970]); the cinema verité/direct cinema documentary movement (e.g., Primary [1960], The Chair [1963], Don’t Look Back [1965], Titicut Follies [1967]); and avant‐garde/experimental cinema (filmmakers including Kenneth Anger, Andy Warhol, Michael Snow, Stan Brakhage, Barbara Rubin, et al.).3 Ambitious Hollywood films drew from all of these forms too at certain points. Still, our main subject will be the major studio movie based on the traditional combination of popular stars and genres, movies that continued to aim for the widest possible audience, though the shifting state of the domestic audience often made that challenging.

Moreover, the often exciting and unconventional movies of the New Hollywood like The Graduate (1967) and Easy Rider arose in a particular phase of industry history, the interim between the beginning of media conglomerates in the early 1960s and the consolidation of that trend marked by the rise of “high‐concept” blockbuster cinema in the mid‐1970s. When the powerful talent agency Music Corporation of America (MCA) acquired Universal Studios by merging with its owner, Decca Records, in 1962, Hollywood began a decade of mergers and conglomerization, even as theater attendance continued to fall.4 Jack L. Warner retired as Warner Bros. boss in 1968 and the studio was sold to Kinney National Company, a diversified corporation with holdings in parking lots and funeral homes. Executives of another Kinney subsidiary, the Ashley‐Famous talent agency, headed the studio management team. The new studio entities like MCA‐Universal and Warner Bros.‐Seven Arts (later Warner Communications) now combined movies, television, record labels, publishing, and other subsidiaries, including theme parks, into cross‐promoting media giants. Within a few years the industry would emphasize expensive blockbusters with ancillary profit potential, stifling the New Hollywood that had seemingly arrived by 1967.5 For just over a decade, however, filmmakers taking inspiration from varied aesthetic traditions and national cinemas would enjoy greater freedom to experiment for often receptive audiences.

In the larger social and cultural realm, though, the common denominator of much of the decade’s tension, activism, and impetus was the war in Vietnam – the central event, the conflagration from and through which the major social and political conflicts flowed. The ongoing Civil Rights struggle initially defined the most urgent domestic political issue, but the widening war in Southeast Asia dominated America’s attention for a dozen years, from near the end of the Kennedy administration to the fall of Saigon in April 1975. Consider: Democrat Lyndon B. Johnson won an electoral landslide in 1964 and set about enacting historic Civil Rights legislation that had stalled for a century. Less than four years later he was a virtual prisoner in the White House and withdrew from the 1968 election over bitter opposition to his escalation of the war. His successor, Republican Richard M. Nixon became the first president forced to resign from office, less than two years after his 1972 landslide re‐election, for his role in the Watergate conspiracy. The scandal arose from his administration’s illegal efforts to squelch anti‐war political opponents. Nixon’s Chief of Staff, H.R. Haldeman, who served time in federal prison, later wrote, “Without the Vietnam war there would have been no Watergate.”6

Vietnam remained constantly visible in the nightly newscasts of the three national television networks in those years, earning the title “the living‐room war,” journalist Michael J. Arlen’s indelible phrase that described the average American’s experience of the war as something at once intimate and distant. Even so, the war was nearly invisible on movie screens. Compared to dozens of Hollywood movies in the early 1940s devoted to World War II, John Wayne’s The Green Berets (1968), from Warner Bros., was the only major Vietnam combat film made during the war, a fact that speaks plainly about an increasingly unpopular and divisive conflict with no broad consensus on its purpose or necessity.

Indeed, the combined effects of protest movements from Civil Rights marches to anti‐war demonstrations, the urban ghetto riots of 1965–1968, the murders of popular political leaders, and the student rebellion produced stark political polarization, constituting a virtual war at home. It is this struggle, in its many social and ideological facets, that most often appeared in popular movies, related through the narratives, iconography, and conventions of established Hollywood genres. More subtle social comment can often be found in the revisionist genre movies of this period (e.g., westerns, World War II combat, crime stories, romantic comedies) than in all the preachment of The Green Berets or the campus protest movie The Strawberry Statement (1970).

At least through the early 1960s, however, Hollywood movies continued to mediate the ongoing social issues and tensions of the post‐World War II period, particularly in relation to race and gender, alongside what now appears to have been an increasingly complex attitude toward the traditional ideals of American life expressed in the perennially popular Western genre. To address these changes in movies and American society (which often overlap without an immediately discernible break), the book is divided into two parts. Within each section, the chapters are arranged in relation to significant genres or cycles and evolving thematic trends, addressing a variety of movies that projected and confronted the era’s major social events and conflicts directly or otherwise.

At points we shall emphasize one or more of the major generative mechanisms of industry practice, film style, audience response, and social context, but the aim overall is to address 1960s movies as tangible expressions of these forces. Moreover, we also consider some extra‐textual influences and factors of audience reception such as trailers, promotional materials, and reviews and the interactions of particular movies or cycles with varied cultural forms including the recording industry, television, the celebrity aura of Frank Sinatra’s “Rat Pack,” the frontier myth, the growing counter‐culture, and the efforts and ideology of NASA and the manned space program. These eclectic phenomena also bear importantly on contemporary movies.

The three chapters in Part I, “Postwar Hollywood and a Changing America,” consider the implications of significant transitions in American social and domestic life after World War II and the grappling with these shifts in popular movies coming from an industry that was itself in transition. Chapter 1, “Hollywood, Hitchcock, and the Postwar Era,” outlines the “liberal‐consensus” model of politics and social relations and how it began to unravel in the mid‐1960s; and summarizes the substantial changes the American film industry underwent from 1945 to the early 1960s, changes that contextualize subsequent patterns of production and exhibition. These shifts are demonstrated in the work of Alfred Hitchcock, by 1960 a nearly forty‐year veteran of the studio mode of production in England and Hollywood. Hitchcock was also virtually the first and most influential director to exploit the unusual stylistic options now available for Hollywood filmmakers in the low‐budget drive‐in feature and foreign art film alike, when in succession, he released Psycho (1960) and The Birds (1963) to both profit and notoriety.

Chapter 2, “Domestic Relations, 1953–1967,” considers the renegotiation of gender roles in relation to shifting anxieties about sex, marriage, and family life evident in middle‐class comedies. The “bachelor pad” cycle revolved around this hip urban setting and its implications of sexual license, beginning with the taboo‐breaking The Moon Is Blue (1953) and continuing through the Rat Pack era with Sinatra’s Come Blow Your Horn (1963) and others. The star‐driven domestic comedy (e.g., Please Don’t Eat the Daisies [1960], Take Her, She’s Mine [1963]) finds the middle‐class family ideal in crisis early in the decade, where seemingly simple problems reveal less sunny undertones. As such, the increasing divorce rate became the comic subject of Divorce American Style (1967) and Two for the Road (1967), which also show the growing stylistic influence of the French New Wave films. Similarly, The Graduate was immediately recognized as an important movie marking Hollywood’s turn to the youth audience. In particular, its stylistic energy and satire of middle‐class conformity broke decisively from post‐World War II comedy predecessors.

Chapter 3, “Negotiating the Civil Rights Movement,” summarizes Hollywood’s tentative efforts to desegregate rank‐and‐file movies and to acknowledge more directly the growing political movement for racial equality. The “social‐message” movie of the postwar years included a number featuring sympathetic black characters confronting systemic racism. Yet the most famous of these, perhaps because it focused on noble white characters, was To Kill a Mockingbird (1962) starring Gregory Peck. While it has long been praised for its performances in support of the message, its sharp formal and visual qualities are often ignored. This discussion leads to an overview of the career of Sidney Poitier, the first African American Hollywood star, from his debut in 1950 to his popular but often contentious reign as a major box office star in the 1960s. In particular, we consider Poitier’s three successive hits of 1967, the schoolroom drama To Sir, With Love, the problematic interracial love story Guess Who’s Coming to Dinner, and the polished murder mystery In the Heat of the Night. Though his every performance activated the politics of race in postwar America, Poitier was in other ways a traditional Hollywood star, appearing in three conventionally styled movies released at an important point of social and industry change.

Part II, “The New Hollywood, Vietnam, and the Schism,” considers the rise of a seemingly new kind of Hollywood movie that appealed to counter‐culture sensibilities by questioning traditional values and drawing on techniques from European cinema. Like the identification of the French New Wave in the late 1950s, the notion of the New Hollywood was both derived from the work of a particular group of filmmakers and a shorthand term to describe larger systemic shifts. (The French New Wave is discussed in Chapter 4.) Indeed, the era saw the growing promotion of the director as auteur (author), the outstanding individual stylist already celebrated in the definition and reception of the art cinema. Moreover, as Hollywood realigned to attract what it now recognized as its core youth audience, the Vietnam War and related upheavals began to split the country, effects revealed as well in movies of the late 1960s.

Chapter 4, “Art Cinema and Counter‐Culture,” surveys the stylistic parameters of the international art cinema in contrast to the traditional Hollywood‐style narrative and their interaction to produce four of the decade’s most emblematic movies. Stanley Kubrick’s Dr. Strangelove turned the Cold War nuclear threat on its head by treating doomsday as black comedy, incongruously blending slapstick and a documentary look. Richard Lester’s A Hard Day’s Night (1964) mixed the phenomenal impact of the Beatles with the verve of the French New Wave, introducing its kinetic, self‐conscious method to audiences beyond the art house. Similarly, MGM released Blow Up, the first English‐language film by Italian auteur Michelangelo Antonioni, an enigmatic murder story set in swinging London that became an unlikely hit. Perhaps the defining movie of the New Hollywood, Arthur Penn’s Bonnie and Clyde combined innovative shooting and editing with a blend of comedy and shocking violence that thrilled audiences and startled critics. A short discussion of Godard’s avant‐garde polemic Weekend (1967) considers the limits of innovation in regard to commercial possibilities.

The next chapters offer extended discussion of two popular genres, the western and the World War II combat film, tracing their courses through the 1960s, and in particular considering their tendency to overt revision of traditional genre conventions. Chapter 5, “Nowhere to Run,” addresses the persistent theme of westerns confronting the fate of the cowboy upon the imminent end of the frontier. Indeed, this complex interaction of movies, culture, and politics marked the slow fade of the previously invincible western itself, which vanished from production schedules after 1976. One‐Eyed Jacks (1961), directed by and starring Marlon Brando, takes place on the Pacific shore, the literal end of the continent. More famously, veteran director John Ford’s The Man who Shot Liberty Valance (1962) defined late western themes in the clash of world‐views between frontiersman John Wayne and eastern lawyer James Stewart. The influential “spaghetti westerns,” Italian productions that penetrated international markets with jaded but original takes on the most characteristic American genre, began with Sergio Leone’s A Fistful of Dollars (1964; US release 1967), making Clint Eastwood a star. Sam Peckinpah’s Ride the High Country (1962) was a reflective take on the aging of Western heroes, whereas his masterpiece The Wild Bunch (1969) allegorized the bloody carnage in Vietnam in a stylistically brash and dramatically powerful tale of westerners meeting a violent new century.

Subsequently, Chapter 6, “The War,” considers the paradox of the Vietnam War’s ubiquitous presence in American life and politics in the 1960s whereas its presence in movies is mainly by implication or allegory. Since Hollywood could not or would not represent the conflict directly, the continuing popularity of World War II settings took on references to the widening war in Southeast Asia. The coming social schism was anticipated in two starkly different World War II combat films released in 1962, one traditional and laudatory, the other bitterly revisionist: The Longest Day, an epic restaging of D‐Day with an all‐star cast, and Hell Is for Heroes starring Steve McQueen as a cynical loner who never joins the team. The use of World War II backgrounds for action‐adventure tales like Von Ryan’s Express (1965) set the stage for the more complex The Dirty Dozen (1967), with Lee Marvin leading a suicidal commando raid, where the military establishment is as much an enemy as the Germans. Later, Sydney Pollack’s Castle Keep (1969) borrowed art cinema’s distancing effects to evoke anti‐Vietnam attitudes on wintry European battlefields. While a few mostly forgotten exploitation movies depicted Vietnam combat at mid‐decade, The Green Berets became the only major studio movie that loudly supported the war. Profitable but roundly panned, it combined satisfying but ominously misleading tropes from Wayne’s earlier westerns and World War II movies.

Chapter 7, “Far Out,” analyzes Kubrick’s visually stunning 2001: A Space Odyssey (1968) and Dennis Hopper and Peter Fonda’s low‐cost Easy Rider as key instances of the intersection of mainstream, exploitation, and art cinema styles. 2001 epitomized style–audience juxtapositions, tied to the mainstream through its initial marketing as a science fiction variant of the Hollywood epic and, by association, to the ongoing efforts to land a man on the moon, while simultaneously moving away from both genre and narrative conventions toward an avant‐garde expression through provocative imagery and sound. Peter Fonda had starred in director Roger Corman’s drive‐in hit The Wild Angels (AIP, 1966), an unromantic look at outlaw motorcycle gangs, before methodically reworking its characters and themes for Easy Rider, using frontier references and an elliptical style. While 2001’s groundbreaking visual effects had wide appeal, both movies stoked counter‐culture fascination with psychedelic drugs and non‐Western religions in the search for spiritual and psychic awakenings. Through journeys both inward and outward, these two milestones of 1960s cinema consolidated the arrival of the New Hollywood.

Finally, here are some notes about methods and assumptions in Searching for New Frontiers. While a search for “new horizons” in some fashion pervades many distinctive movies of the decade, apparent for example in matters of social and gender relations, treatment of story and genre conventions, or cinematic form, we do not mean to imply that the frontier metaphor will be forced onto all these diverse movies. Yet, as we shall note in discussion of westerns in Chapter 5 (and in relation to The Green Berets in Chapter 6 and to Easy Rider in Chapter 7), the frontier myth itself carried broader associations. John F. Kennedy’s articulation of the New Frontier motto in his 1960 campaign, for example, tapped a cultural vocabulary that still held powerfully evocative meanings for mid‐century Americans. As such, the rhetoric, as well as actions, of Kennedy’s short administration – and its shocking end in 1963 – cast a long shadow over the next twenty years of American political and social life. Still, we shall construe the idea of new frontiers broadly and not rigidly.

Moreover, while the book aims to discuss a range of movies, it makes no claims to be comprehensive. Popular, evocative, or stylistically interesting films such as West Side Story (1961), Breakfast at Tiffany’s (1961), Goldfinger (1964), Cool Hand Luke (1967), and Midnight Cowboy (1969), to name a few, are mentioned only in passing. This is reflective of nothing but limitations of space and matters of emphasis. Similarly, although the horror genre remained popular and resonant while undergoing substantial evolution from Hitchcock’s Psycho to George Romero’s Night of the Living Dead (1968), I do not consider it in detail as I have written extensively about postwar horror elsewhere. The largest discussion pertains to Psycho’s impact on subsequent Hollywood movies of all sorts and to the horror genre’s prominence in the output of American International Pictures (AIP). However, I am intrigued with the appearance of gothic elements and iconography in unexpected places, including the domestic comedies Please Don’t Eat the Daisies and Mr. Hobbs Takes a Vacation (1962); the Civil Rights drama To Kill a Mockingbird; and the World War II film Castle Keep. The sense of repressed and unresolved psychosocial conflicts the gothic evokes offers another revealing undertone of 1960s Hollywood.

At various points I refer to aspects of Hollywood industry history before 1945 for comparison to the situation of the post‐World War II decades. Historians define the studio era as the system of movie production dominant from about 1920 to 1950. Five major studios (Paramount; 20th Century‐Fox; Warner Bros.; Metro‐Goldwyn‐Mayer [MGM]; and RKO‐Radio Pictures, created by radio broadcasting giant RCA); and three smaller but substantial concerns (Universal, United Artists, and Columbia) dominated the domestic market, and subsequently much of the international market. The five majors were vertically integrated companies that kept stars, directors, and other talent under contract, owned national theater chains, and ran their own distribution systems, collectively controlling about 75 percent of the first‐run box office. The system was so generally stable that the Big Five oligarchy and most secondary studios were able to weather significant disruptions, including the coming of sound technology in the late 1920s, the Great Depression, and World War II.7

Conversely, the industry defined exploitation movies as low‐budget products made by small companies (like AIP) outside the major studio system and sometimes completely independently of Hollywood. Lacking slick production values or stars, they featured risqué or sensationalistic subjects and largely depended on hard‐sell promotion. Exploitation meant old‐fashioned showbiz ballyhoo – hector and entice the suckers to come into the tent for something titillating, shocking, or forbidden. Would the show live up to the hype? Maybe or maybe not; the sell was the thing. (Hollywood was never completely above such methods either, and in the 1970s turned to more sophisticated but similar techniques to promote its costly blockbusters.) Exploitation features were often topical in subject matter too, making direct if lurid expressions of contemporary concerns. Such movies acknowledged the Vietnam War, for instance, far more often than major studio releases ever did in the 1960s.8

Movies that won or were nominated for Academy Awards are often noted. This should not be taken as a claim for their essential “quality.” Oscar nominations typically reflect the dominant tastes of the industry at particular moments, as judged by professional standards and ideals, and further reinforced by reviews and box office returns. Many are the Hollywood productions since 1927 that garnered Academy Awards and were soon forgotten, while others less recognized or even scorned in their time later attained classic or cult status. As such, the awards provide only a rough guide to prevailing industry and critical thinking, not necessarily the most discerning or far‐sighted thinking. Then, too, audience responses are frequently at odds with those of Hollywood insiders. But in a discussion of mainstream studio output such notice of awards helps convey additional context.

In sum, comparative formal and thematic analysis of notable movies and changes in the American film industry will be important to this discussion. As noted, many Hollywood filmmakers in the 1960s became attuned to stylistic innovations and alternatives from sources outside the mainstream, and sought to incorporate those methods into commercial narrative form. From roughly the second half of the decade (and continuing into the 1970s), the New Hollywood film was characterized by attempts to differentiate itself from what had long become conventional standards by a more self‐aware and eclectic approach to cinematic style. How and why this occurred was a function of postwar shifts within Hollywood, American society, and an increasingly international film market. To court more segmented and unpredictable audiences, the form and content of American movies adapted to changing and volatile political and cultural circumstances. The intersection of movies and American society in the seminal decade of the 1960s is the subject of this book.