Details
Blog Design For Dummies
1. Aufl.
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20,99 € |
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| Verlag: | Wiley |
| Format: | EPUB |
| Veröffentl.: | 18.06.2013 |
| ISBN/EAN: | 9781118554784 |
| Sprache: | englisch |
| Anzahl Seiten: | 352 |
DRM-geschütztes eBook, Sie benötigen z.B. Adobe Digital Editions und eine Adobe ID zum Lesen.
Beschreibungen
<p>The average blogger does not typically have experience with design or coding, but that shouldn't deter them from having a professional-looking blog design. This friendly and easy-to-understand guide provides you with the tools you need to establish a creative, unique, and aesthetically memorable blog without having to learn how to code beyond some basic CSS. Whether you're looking to write for a major brand, become a brand ambassador, sell a product, acquire new clients, advocate for a cause, or simply tell a story, you'll find design tricks, helpful techniques, and invaluable advice for creating a great-looking and functional blog.</p> <ul> <li>Provides the tools you need to understand what makes a successful blog from a design standpoint</li> <li>Teaches you CSS coding that can be used to create an effective blog design that gets noticed</li> <li>Helps you make design decisions regarding colors, fonts, and imagery</li> <li>Places special emphasis on providing your readers with a site that is easy to use thanks to smart navigation</li> </ul> <p><i>Blog Design For Dummies</i> empowers you to make smart and creative adjustments to your blog so that you can be the proud owner of an effective blog design that gets noticed!</p>
<p>Introduction 1</p> <p><b>Part I: Getting Started with Blog Design 5</b></p> <p>Chapter 1: Recognizing Components of a Well-Designed Blog 7</p> <p>Chapter 2: Applying Core Design Principles 23</p> <p>Chapter 3: Getting to Know Your Blog (Even Better) 35</p> <p>Chapter 4: Establishing a Style Guide 47</p> <p><b>Part II: Choosing the Visual Design Elements 59</b></p> <p>Chapter 5: Gathering Design Ideas 61</p> <p>Chapter 6: Selecting Fonts and Colors 83</p> <p>Chapter 7: Developing Your Overall Blog Layout 105</p> <p>Chapter 8: Customizing Your Header, Footer, and Background 131</p> <p>Chapter 9: Customizing the Design with Coding Basics 155</p> <p><b>Part III: Designing for Easy Navigation and Interactivity 171</b></p> <p>Chapter 10: Navigation and SEO Basics 173</p> <p>Chapter 11: Laying Out Your Navigation Menu and Sidebars 191</p> <p>Chapter 12: Making Content Easy to Find 215</p> <p>Chapter 13: Increasing Ability to Share and Interact 227</p> <p><b>Part IV: Creating Design-Friendly Content 243</b></p> <p>Chapter 14: Designing Main Pages of Content 245</p> <p>Chapter 15: Working with Images 265</p> <p>Chapter 16: Incorporating Design into Your Blog Posts 291</p> <p><b>Part V: The Part of Tens 299</b></p> <p>Chapter 17: Ten Places to Extend Your Blog’s Design 301</p> <p>Chapter 18: Ten Well-Designed Blogs 311</p> <p>Index 323</p>
<p><b>Melissa Culbertson</b> is a marketing communicator and blogger who shares blogging tips and blog design consultations at Momcomm.com and conducts Content Brew, an online course in social media content creation. She has been a featured speaker at Type A Parent Conference.</p>
<p>Learn to:</p> <ul> <li>Create an effective blog design</li> <li>Apply design principles that make your site appealing and easy to use</li> <li>Work with basic CSS and HTML</li> </ul> <p>Make your blog a standout with these essential, easy-to-use design techniques</p> <p>Your blog's design often determines whether or not a visitor sticks around to read your latest post. Yes, it's that important! So if design is not your strong suit, or if you just aren't sure what goes into effective blog design, this book is for you. Learn what it takes, how design supports your goals, ways to improve readability, and much more!</p> <ul> <li>Why and how — recognize how design communicates, how readers visually tour your blog, and how to use core design principles</li> <li>Visual stuff — learn how fonts and colors affect your message, how to choose a theme, and ways to enhance navigation with headers and footers</li> <li>Into the code — master the HTML and CSS basics every blogger should know</li> <li>Navigate to success — help your readers discover what you want them to find and make your blog mobile-friendly</li> <li>A professional look — showcase your best content, incorporate your branding, choose the right images, and make text inviting</li> </ul> <p>Open the book and find:</p> <ul> <li>Core design principles you need to know</li> <li>What you can gain from examining other blogs</li> <li>Reader-friendly layout types</li> <li>How a strong header can create visual identity</li> <li>Why navigation is so important</li> <li>Tips for making content easy to find</li> <li>Advice on best ways to use sidebars</li> <li>Ways to build an enticing resource page</li> </ul>
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