Details

Get Growing


Get Growing

Get Clients, Grow Faster, and Spend Less Time Selling
1. Aufl.

von: Dean Seddon

19,99 €

Verlag: Wiley
Format: EPUB
Veröffentl.: 09.02.2024
ISBN/EAN: 9781394205851
Sprache: englisch
Anzahl Seiten: 256

DRM-geschütztes eBook, Sie benötigen z.B. Adobe Digital Editions und eine Adobe ID zum Lesen.

Beschreibungen

<p><b>Get more clients, grow your business faster, and spend less time selling!</b> </p> <p><i>Are you new to getting clients online? Are you struggling with building your crowd and converting them into clients? Are you tired of having to sell? Do you feel like nothing is working?</i> </p> <p>A common challenge for expertise-led businesses is the struggle to market themselves, leaving them frustrated with their stagnant growth and ineffective marketing and sales strategies. In <i>Get Growing, </i>Dean Seddon shows you what really works when it comes to sales and self-promotion. The founder of the fastest-growing business consultancy in the UK, Dean has helped thousands grow their brands and expand their reach, ranging from individual freelancers to international corporations like Amazon, Mastercard, and Microsoft. </p> <p>You don’t need to have a big budget or spend all your time harassing people for sales. Using Dean's simple and scalable methods, you can attract the right audience and convert them into paying customers. Filled with proven ways to grow your business, real-life stories, illustrative examples, and practical applications, this comprehensive guide: </p> <ul> <li>Offers practical advice for building awareness, belief, and relationships to eliminate ‘"selling" </li> <li>Explains packaging your services and expertise based on value, not price </li> <li>Features step-by-step guidance on leveraging social selling and personal branding to accelerate growth </li> <li>Provides methods for consistently increasing revenue without cold-pitching, expensive ads, or complex funnels </li> </ul> <p>Dean Seddon's foolproof process teaches you to leverage your time and build an audience of people who need what you sell. <i>Get Growing</i> is essential reading for all business owners who feel overwhelmed and confused when it comes to marketing their services and expertise. </p>
<p>Introduction ix</p> <p>1 Changing the World with Outcomes 1</p> <p>2 Knowing Your Most Valuable Clients 19</p> <p>3 Creating Your Offer 31</p> <p>4 Building Your Message to the World 47</p> <p>5 Getting Organized and Systemizing Your Growth 61</p> <p>6 Reducing Sales Friction 77</p> <p>7 Social Selling: Leveraging Social Media Without Becoming an Influencer 95</p> <p>8 Creating Prolific Content Efficiently and Effectively 119</p> <p>9 Unleashing Your Selling and Marketing Power with Email 135</p> <p>10 Creating Compelling Copy That Converts Prospects into Paying Clients 149</p> <p>11 Handling Inquiries and Discovery Calls 169</p> <p>12 Mastering Your Mindset 193</p> <p>13 Tactics and Resources to Take Your Business to the Next Level 203</p> <p>14 It’s Time for Action 219</p> <p>Acknowledgments 221</p> <p>About the Author 223</p> <p>Index 225</p>
<p><b>DEAN SEDDON</b> is the founder of Maverrik, the UK’s fastest-growing business growth consultancy. Having delivered growth in several small and large businesses, he embarked on building an organization that would help businesses cut through the fog and grow people, sales, and profit. Dean is a practical, hands-on business speaker and trainer who speaks at more than 100 events per year, consults with large and small businesses across the world, and is passionate about getting results for people.
<p><b>GET CLIENTS, GROW FASTER, AND SPEND LESS TIME SELLING</b> <p><i><b>Are you new to getting clients online? Are you struggling with building your crowd and converting them into clients? Are you tired of having to sell? Do you feel like nothing is working?</i></b> <p>There are more than 41 million solopreneurs in the United States and 3.5 million in the UK. One recent survey found that 48% felt frustrated in their business, and 38% felt their business was becoming a job. A common challenge for expertise-led businesses is the struggle to market themselves, leaving them frustrated with their stagnant growth and with little confidence in their marketing and sales approaches. <p>Dean Seddon is not a lofty business theorist—he has a firsthand understanding of the challenges solopreneurs face. Coming from working-class roots, Dean built his own business from scratch with zero venture capital or seven-figure loans. To this day, he does his own social media and daily marketing activities while helping clients like Amazon, Mastercard, Citi, Microsoft, and Comcast amplify the reach of their brand, campaigns, and impact. <p>In Get Growing, Dean shares what really works when it comes to sales and self-promotion. This step-by-step guide delivers the knowledge you need to promote your business more effectively, take action to grow your business online, and stop letting sales and marketing consume all your time. <p>Combining training, coaching, and execution in a single volume, Get Growing is your roadmap to removing the constant late nights filling your pipeline, regaining the balance in your business, and refocusing on your true priorities.

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