Details

Direct Selling For Dummies


Direct Selling For Dummies


2. Aufl.

von: Belinda Ellsworth

16,99 €

Verlag: Wiley
Format: PDF
Veröffentl.: 21.06.2022
ISBN/EAN: 9781119858669
Sprache: englisch
Anzahl Seiten: 432

DRM-geschütztes eBook, Sie benötigen z.B. Adobe Digital Editions und eine Adobe ID zum Lesen.

Beschreibungen

<p><b>Get ready to sell like you’ve never sold before!</b></p> <p>Ever wonder if your next job didn’t have to feel so much like a…well, job? Then you might be ready for direct selling, where you remove the middleman and sell products directly to consumers!</p> <p>In <i>Direct Selling For Dummies</i>, you’ll tap into your entrepreneurial spirit and learn the basics of how to get started, pick the best selling model, and achieve success in this rapidly growing industry. You’ll also discover:</p> <ul> <li>Expanded info on online and social media selling, which has replaced in-home selling as the predominant sales method</li> <li>A guide to transforming your home office into a productivity dream</li> <li>Instructions on how to host online or Facebook-hosted direct-selling parties </li> </ul> <p>Perfect for anyone looking to join the 7.7 million direct sellers already working in North America, <i>Direct Selling For Dummies</i> can help you break into a fun, exciting, and lucrative new industry! Are you ready?</p>
<p>Introduction. 1</p> <p><b>Part 1: Exploring the Direct Sales Industry 5</b></p> <p>Chapter 1: Examining the Direct Sales Industry. 7</p> <p>Chapter 2: The Perfect Side Hustle — Spotting Which Model is Right For You. 27</p> <p>Chapter 3: Choosing the Right Direct Sales Company. 43</p> <p><b>Part 2: Creating a Successful Business with the Right Mindset 53</b></p> <p>Chapter 4: Focusing On Your Mindset Before Your Skill Set. 55</p> <p>Chapter 5: Setting Goals and Boosting Your Productivity. 77</p> <p>Chapter 6: The Art of Being Self-Employed. 95</p> <p><b>Part 3: Launching Your Direct Selling Business 113</b></p> <p>Chapter 7: Launching Your New Direct Sales Business. 115</p> <p>Chapter 8: Navigating Your First 100 Days of Business. 127</p> <p>Part 4: Executing Your Social Media and Online Strategy. 147</p> <p>Chapter 9: Choosing the Right Social Media Platforms. 149</p> <p>Chapter 10: Using Facebook for Your Business 161</p> <p>Chapter 11: Utilizing Instagram and Other Social Media Platforms 179</p> <p>Chapter 12: Creating Content: Blogging, Images, and Videos. 189</p> <p><b>Part 5: Putting Sales Strategies into Practice 199</b></p> <p>Chapter 13: Building Your Business on Bookings. 201</p> <p>Chapter 14: Coaching Your Host. 225</p> <p>Chapter 15: Hosting Successful In-Person and Online Events. 235</p> <p>Chapter 16: The Power of One-on-One Selling. 253</p> <p>Chapter 17: Sustaining Growth: The Fortune Is in the Follow-Up 267</p> <p><b>Part 6: Building a Team or Organization: The How-To 285</b></p> <p>Chapter 18: Attracting New Team Members: Recruiting and Sponsoring. 287</p> <p>Chapter 19: Conducting Interviews. 313</p> <p>Chapter 20: Sponsoring New People and Leading Teams 323</p> <p>Chapter 21: Group Recruiting: Holding Opportunity Events. 343</p> <p><b>Part 7: Operating and Managing a Successful Business 355</b></p> <p>Chapter 22: Meeting and Communicating. 357</p> <p>Chapter 23: Knowing Your Numbers and Managing Your Money Wisely 367</p> <p><b>Part 8: The Parts of Ten 381</b></p> <p>Chapter 24: Ten Benefits of Direct Sales 383</p> <p>Chapter 25: Ten Mistakes to Avoid 389</p> <p>Index. 395</p>
<p><b>Belinda Ellsworth </b>is an industry veteran with more than 30 years of experience in direct selling. She now works as a speaker and trainer for those getting started in the industry. She founded the “Step Into Success” program in 1995 and guided more than 200 companies. She is the author of the previous edition of <i>Direct Selling For Dummies.</i></p>
<P><B>Be your own boss and create extra income</B></P> <P>Selling directly to consumers—cutting out the “middle man” of retail stores—is a sky’s-the-limit kind of job. <I>Direct Selling For Dummies</I> shows you how to use your entrepreneurial spirit to add an additional stream of income or create a full-time lucrative business. This handy guide breaks down the process of getting started, walks you through must-know sales strategies (including social media!), and shows you how to recruit others to your sales team. Discover direct sales and take it to the next level, with Dummies. <P><B>Inside…</b> <ul><b><li>Creating an ideal home office</li> <li>Launching your business</li> <li>Hosting direct selling events in person and online</li> <li>Coaching your team to success</li> <li>Using a calendar and planner to stay organized </li></b></ul>

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